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Reshaping Your Business with Web 2.0

Reshaping Your Business with Web 2.0: Using New Social Technologies to Lead Business Transformation by Vince Casarez, Billy Cripe, Jean Sini, Philipp Weckerle
English | 2008 | ISBN: 0071600787 | 259 Pages | PDF | 8.3 MB
Integrate Web 2.0 trends and technologies into the enterprise

Written by a team of experts from the Web 2.0 community and Oracle Corporation, this innovative guide provides a blueprint for leveraging the new culture of participation in an enterprise environment. Reshaping Your Business with Web 2.0 offers proven strategies for the successful adoption of an enterprise 2.0 paradigm and covers the technical solutions that best apply in specific situations. You will find clear guidelines for using Web 2.0 technologies and standards in a productive way to align with business goals, increase efficiency, and provide measurable bottom line growth.

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